Importance of Consistently Updating your Business’ Online Presence
In the digital age, it is essential to have a strong online presence. Having an online presence is a key factor in enhancing your brand...
Importance of Customer Reviews & Testimonials
Customer reviews can significantly impact your sales. Before making a purchase, most consumers search for reviews on a business to see ...What is Marketing Automation?
What is Marketing Automation? You’ve likely heard the term ‘marketing automation used before. But what does it mean? Marketing automat...Instagram IGTV
In recent years, Instagram has become one of the most prominent social media marketing platforms. In 2018, Instagram launched Instagram...The Power of Hashtags
While the hashtag has been around for 12 years now, many people still do not understand the purpose and importance of them. Although th...The Power of Social Media Influencers
When a commercial plays on TV, the first thing that most of us do is change the channel — this is also true on social media. When you'r...LinkedIn Stories
LinkedIn is the most recent social media platform to add the “stories” feature to its domain. In 2013, Snapchat introduced the world to...TikTok Advertising
TikTok dominated the social media market in 2020, and is showing no signs of letting up in 2021. The COVID-19 pandemic vastly accelerat...Instagram Feed Aesthetics
One of the most important platforms for social media marketing is Instagram. Instagram is an extremely visual medium — this means that ...What is Search Engine Optimization?
It’s likely that you’ve heard the term search engine optimization (SEO) used before, but what is it? SEO is “the process of improving y...Instagram Marketing Insights
We all know — and likely use — Instagram for personal reasons such as getting in touch with family and friends or staying connected wit...4 Hidden Features of Microsoft Teams
If you’re working from home, you’ve likely used Microsoft Teams. Microsoft Teams is an incredibly versatile workspace that gives people...
