Website Questionnaire These questions look at the competitive landscape of your business, and help identify your strengths and weaknesses. In addition, it provides us with a clear vision and purpose for your new website. Tell Us About Your CompanyCompany Name* Contact Name Address Street Address Address Line 2 City State / Province / Region ZIP / Postal Code AfghanistanAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntarcticaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBonaire, Sint Eustatius and SabaBosnia and HerzegovinaBotswanaBouvet IslandBrazilBritish Indian Ocean TerritoryBrunei DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IslandsCentral African RepublicChadChileChinaChristmas IslandCocos IslandsColombiaComorosCongo, Democratic Republic of theCongo, Republic of theCook IslandsCosta RicaCroatiaCubaCuraçaoCyprusCzech RepublicCôte d'IvoireDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEswatini (Swaziland)EthiopiaFalkland IslandsFaroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard and McDonald IslandsHoly SeeHondurasHong KongHungaryIcelandIndiaIndonesiaIranIraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKiribatiKuwaitKyrgyzstanLao People's Democratic RepublicLatviaLebanonLesothoLiberiaLibyaLiechtensteinLithuaniaLuxembourgMacauMacedoniaMadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IslandsMartiniqueMauritaniaMauritiusMayotteMexicoMicronesiaMoldovaMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorth KoreaNorthern Mariana IslandsNorwayOmanPakistanPalauPalestine, State ofPanamaPapua New GuineaParaguayPeruPhilippinesPitcairnPolandPortugalPuerto RicoQatarRomaniaRussiaRwandaRéunionSaint BarthélemySaint HelenaSaint Kitts and NevisSaint LuciaSaint MartinSaint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint MaartenSlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth GeorgiaSouth KoreaSouth SudanSpainSri LankaSudanSurinameSvalbard and Jan Mayen IslandsSwedenSwitzerlandSyriaTaiwanTajikistanTanzaniaThailandTimor-LesteTogoTokelauTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTurks and Caicos IslandsTuvaluUS Minor Outlying IslandsUgandaUkraineUnited Arab EmiratesUnited KingdomUnited StatesUruguayUzbekistanVanuatuVenezuelaVietnamVirgin Islands, BritishVirgin Islands, U.S.Wallis and FutunaWestern SaharaYemenZambiaZimbabweÅland Islands Country Phone*Email* The SpecificsWhat does your company do?Please provide us with your companies main functions, services or products.Who are your top competitors?Please provide 3 or 4 examples, including web url's if possible.How do their products / services compare to yours?What is your competitive edge?Getting Down to BusinessDo you have a URL(s) for your website? Yes No Please provide url(s)If you have multiple urls, please indicate which url the website will be built on.Would you like us to purchase a url on your behalf? Yes No Please provide url preferences.Please list 2 or 3 options in order of preference.Preferred website launch date.*Please note that most websites take approximately 6-8 weeks for development. This time frame may vary dependant on functionality, and approval times. MM slash DD slash YYYY The DetailsI would like this website because:Please select all that apply. I need to build awareness for my brand I need to offer a contact point to my clients I need my company to have a better image online I need to sell my product/service through my site I need to use it to build customer loyalty I need somewhere to promote my latest product/service Other Please specify any other reasons:The TargetMy site will be built to target:Please select all that apply. Kids & Teens In their 30s In their 40s In their 50s Senior Citizens My clients come to me because:Please select all that apply. I offer excellent service I have the best products on the market I have the best prices on the market Do you want to expand your target audience in a certain direction?Ex. Are you looking to reach an out of town, province, country audience? Yes No Please specify desired target markets.Have we missed anything?Please provide any addition information.SearchabilitySomeone is searching the web for your business. What words or phrases will they search for in Google?What is it that makes your products or services unique in the market?Do you have any proof that your solutions are better than your competitors? Yes No Please specify.FunctionalityWe would like the following special features to be included in our new website:Please select all that apply. *Search Engine Optimization is an addition package. Responsive design for use on tablets & mobiles A WordPress-based CMS MySQL Database Online magazine Online forum/ blog Newsletter system Social media integration Separate, dedicated landing pages A redesign of a current website Search Engine Ready Search Engine Optimized* Registration form Video streaming Search panel Multicolumn layout Newsletter / Email sign up forms Information / request forms Uploads / downloads Customer login / portal An online store / shopping cart Online payment gateway Image gallery Multiple image galleries Image slider Multiple image sliders Events Calendar Multiple Menus Other features Please specify and additional functionality.Site MapApproximately how many pages do you think your websites will have for initial launch? Can visitors buy products? Yes No Will your products have variables?Variables are drop down options that help to specify options (Ex. Colour, Sizes, Styles, etc.). Yes Some Products No Will you be providing shipping options? Yes No Have you decided what the main categories or sections that will be on your website? Yes No Please list your categories / sections.Do you have any videos to use on the website? Yes No Approximately, how many videos? Resourcses & DesignDoes your company have established brand standards? Yes No Does your company have a professional logo, specific colours, fonts, etc.?In what formats can you supply your logoPlease select all that apply. High quality resolutions will be required. Adobe Illustrator (.ai) .eps .tiff .png .jpeg I do not have high quality versions of the logo Brand ColoursPlease list the Hex Code, CMYK or RBG values of your mandated branding colours. FontsPlease list the fonts that are associated with your branding.Would you like our graphic design team to develop a logo for your company? Yes No Would you like our graphic design team to recreate or update your current logo? Yes No What is your ideal image for your company logo?Please describe the look / feel of your new branding that would like to achieve, including preferred colours, imagery, etc. Which of the following resources will you be providing?Please select all that you will be providing in a digital format. Content for Pages (digitally supplied) Stock photography Company photography Other Artwork/ Illustrations Other print collateral Graphic design Translations Metatags/ description Font Licenses List a few websites that you love the look of.These sites do not need to be in your industry sector. Make a list of the site features that attracted you: Bells and whistles? Navigation? Colours? This is important ‐ it tells us what you like and don't like. It may not bear directly on the final design ‐ remember, we're designing for your audience, but more often than not your favourite sites can give us some great insight.Launching Your WebsiteWould you like us to be responsible for updating content on your website? Yes No How often do you require updates?DailyWeeklyMonthlyQuarterlyOtherPlease elaborate.Would you like to book a dedicated training session for you or your employees to learn to update the site? Yes No How many people do you anticipate attending the training session? Are there any other important details?Online MarketingAre you currently marketing your website or products? Yes No How?Are you planning to register the site with local directories and search engines? Yes No Do you plan to use social media to attract visitors to your website? Yes No Do you publish articles about your business on other websites, magazines, or journals? Yes No Will you be publishing a newsletter? Yes No What email service provider will you use? What other web marketing avenues do you use? Banner ads, affiliates, etc.?Are you currently advertising on major search engines such as Google, Bing, and Yahoo? Yes No What are your key metrics, (conversions, click throughs, etc.)?Do you use special offers and landing pages for these campaigns? Yes No Would you be interested in improving the performance of your campaigns? Yes No How?Please describe what your ideal results would be, and if you have any ideas as to how your campaign could be improved.Has a previous company provided you with a list of keywords? Yes No Are you currently using these keywords in your campaigns? Yes No What are the top terms and conversion rates?Have you continued to obtain inbound links for website? Yes No Did We Miss Anything?Please provide any addition information, questions or concerns.
