Simply having a website is NOT enough!

Your business has a website and can be found on social media, but you’re STILL not getting those Google rankings you’ve been aiming for. We can help you to get the right strategies in place to reach local customers at the exact time they’re looking for you!

What is Local Search Engine Optimization?

Due to a recent shift in Google’s algorithms, a heightened focus needs to be placed on your local demographic. Although global Search Engine Optimization is important for international growth, it will not achieve the same results for your local service area. How can you ensure that your business appears in those search results?

Watch the video below to learn more!

The old approach of traditional advertising and single-strategy marketing campaigns are no longer effective in this modern online world. People looking for a local business today will simply Google what they’re looking for at the exact moment they want it.

Any business that serves customers in a specific location needs local SEO.

We help our clients through a practice called local search optimization or “local SEO”.

This leads to higher rankings on Google, allowing your business to appear at the exact moment someone is searching for the products or services you offer. Focusing on a local market can not only increase website traffic, but can also improve foot traffic…and therefore potential sales!

Did you know that Google makes up 90% of all search engine traffic?

Improving local SEO is a key pillar in remaining relevant and growing a business, and is accomplished by fine-tuning your website, social channels and Google My Business listing to put your business on the map – literally.  Map Pack listings (found above organic search results) provide customers all the business information that is available from a Business Profile. Gaining a spot in the Map Pack has a high-impact on click-through rates.

Have you created a Buyer Persona?

A Buyer Persona is a fictional profile that represents an ideal target audience for your product or services. The profile will include that person’s demographics (ie. age, gender, occupation, salary, marital and family status) as well as details like their goals, motivations, challenges, core values and even their fears.

By creating a Buyer Persona, you are shifting your thinking from seeing your customers as broad groups of people with various shared characteristics, to considering them as individuals, each with their own specific needs. This makes it easier for you to tailor your content, messaging, and ads to meet the specific needs, behaviours, and concerns of the members of your target audience.

Check out or Buyer Persona Guide to learn more about how you can create a Buyer Persona!

Don’t wait to get started!

Local SEO produces self-qualified leads that have a genuine need for your services. Focusing on local SEO efforts can reduce ad costs while encouraging a positive, helpful, and user-friendly business model. Our team of SEO Experts will work with you get your business on the map! Complete our FREE Local SEO Report or book a FREE Consultation to get started today!

Interested in taking the first step towards a Local SEO Campaign?

Complete the FREE Local SEO Report below to see how your business currently ranks, or book a FREE consultation with our SEO Experts!